Brand identity for a new hotel for females only, located in
Nara Japan.
Nara Japan.
Valour: strength of mind or spirit that enables a person to encounter with firmness: personal bravery.
Drawing inspiration from traditional Japanese calligraphy, the branding for Hotel Valour highlights female collaboration & community.
Hotel Valour is a space for women to safely relax, explore, socialise, and most importantly, combine. Located in Nara, Japan, the bespoke hotel sits on the formerly abandoned dreamland fairgrounds.
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/17620360-825e-4ae7-91b7-aeec02eb85c7_rw_1920.png?h=f2eb6b3e85fee28235cfcd7dfc949aa9)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/3abef31f-7009-489f-8b45-de8289329d0c_rw_1920.png?h=affc3193b5f44046bfeaa84edb7b3af3)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/751640cf-72dc-43a4-929b-d4ca015fc809_rw_1920.png?h=b1b0a9d7de873b623d5c14814541e0ff)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/e65d8ea5-9e7c-4d4e-96a3-85ba1e929c87_rw_1920.png?h=5deb974d88aa49ad97fbe541a20221b0)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/d8a21aa1-2019-420b-873a-f2bcbc5a70ce_rw_1920.png?h=07e7babed64691d39fca4ab1e90c4dfa)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/c5cb40fb-ebf2-46fd-bc9a-4af58ce4cf1a_rw_1920.png?h=130ed98c7442cb64e2bf53466cfd8144)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/ef19f2c7-7187-4324-a989-edae996a7495_rw_1920.png?h=971b9c1c86119c61882c50829729833f)
![](https://cdn.myportfolio.com/a667591a-f0fa-4d87-b59c-67b0a79c931a/dabaf963-9c62-44ef-99cc-0f06523380e0_rw_1920.png?h=3aac4ddd2a48ffc82d3daad1be4e13ba)